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Tag: mobile friendly site

4 Reasons to Remodel Your Website

Posted on by netpyxAdmin

Redesigning a website is always a complex and time taking task but if you read the points below you will understand it is never a waste of time to remodel your website and update it as per the latest design and technology. This is not only an intelligent investment which you will be making but also a big bold step in your marketing strategy with your best marketing tool.

Here are implausible reasons to remodel website design

Your website looks outdated : Website is a major marketing tool which helps in engaging users by various methods and information present on the website. Your website has all the information which your potential consumer is seeking but it is not rightly placed and is not easily accessible then users are tend to move to another option. As per the various researches it takes few seconds for a user to get engaged with the website and the main reason for user interaction is if he see the thing he is looking for easily, otherwise they tend to move to other sites which provide theme better information. Your website is the face of your business online and it is important to keep it updated with new and fresh content and better placements.

To incorporate Social Media : When you had got your website designed, the facebook and twitter were still small and pintrest and instagram was not born and that is why they are not there on your website. But now more and more users are associating with companies through these social media sites and it is important to incorporate them in your new and updated website.

To instill new functionality : With time you may have added few more options in your business but they are still not updated on your website. By remodeling your website you will be able to incorporate new features in your website which will help you in earning more revenues from the remodeled website.

To boost usability : Compose an SEO related site so that your client reaches upto you. Gratify your customer and compose your website in a user-friendly manner. Planning precise and perfect and think of ways to redesign the site and turn it appealing.

Website redesigning is a tricky task but if wisely done may result in the high productivity of your business. Constant enhancements are imperative, henceforth involve a professional for the same if required because he will know exactly how to go about things. Those experts are affordable so don’t hesitate to reach up to them and redesign your website as it is the most effective marketing tool.

Make it easy for the searchers to spot you. Get a Free quote from the Best Web Development company.

7 Common Mistakes on Local Websites and How to Avoid Them

Posted on by netpyxAdmin

Avoid tiny mistakes and make your SEO strategies a big hit!

Having a good website for your business is like a must have as it helps in spreading the word about your products and services. As everyone is now turning to the Internet, a sophisticated looking website has become a necessity even for a small business. But what about those mistakes on local websites that may hamper your SEO plans or promotional strategies?

Well! The best strategies won’t work if the basic foundation of your website is not up-to-the-mark. So, I have compiled a list of 7 common mistakes most business people make with their website and hopefully this will help you sort out a few issues. Lets have a look at the list:-

1. Over Keyword Concentrations – To attract a larger audience, over stuffing the main keywords is not at all good for your website. You can combine some product-specific keywords with main keywords, but you shouldn’t make repetitions. Over stuffing may make your web page an obvious SEO content, which will prevent search engines from counting your landing pages for high rankings.

2. Focusing Just on Your Brand – Many business owners feel like concentrating more on their brand will make them acquire a better position in the World Wide Web. If you too think that way, just give a thought that your competitors are also selling the similar product or service. Give more emphasize to what differentiate you from others and this will help you offer more than just a brand.

3. Focusing Just on Your Product – You have a website and selling some products or services, and your competitors are also doing the same thing. Concentrating just on your product is another common mistake that may narrow your website’s reach. It’s better to talk about your business, your vision, your mission and what sets you apart. This way you can have an edge over your competitors and your website will be more SEO friendly.

4. Underestimating Local Search Ranking Factors – As the complexity of search search results has increased, following the same traditional SEO path may not let you enjoy all the benefits of your website. It is important to set your local optimization elements appropriately and having a good knowledge of overall ranking factors.

5. Not Making a Mobile Friendly Site – Whether you are a small business owner or run an entire chain, it is important to give a better thought to your website. Today, the convenience of smartphones is leading to rise in the mobile phone usage and most people prefer using their phones for an online search. As discussed on a site, having a not mobile friendly site means that you may loose your potential customers. Creating a site that adjusts itself according to the size of the smartphone or tablet could be a perfect solution.

6. Not Measuring Statistics – It is not necessary that web users always use the same keywords or key phrases to search a particular product. So it is crucial to check your statistics and make required changes. Have a close look at clickthroughs for your PPC ads and measure how long your users are staying on each landing page. A well-designed SEO campaign will help you watch statistics, create high-quality content and choose the appropriate keywords.

7. Not Having Unique Meta Tags and Descriptions – Having just your company name as the title for every page could lead to low search rankings. Make sure that the meta tags and meta descriptions are unique and descriptive. The web pages could focus on more specific keywords like your product and services that are popular queries. Meta description should be relevant and should include significant keywords.

Give your business a boost by avoiding the above mentioned common mistakes…

Image Source:

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5 Simple Ways to Boost Your Online Presence

Posted on by netpyxAdmin

Enhance Your Online Presence and Attract New Customers!

Making your business known in the virtual world is a vital part of attracting new customers and retaining then existing ones, no matter the industry in which your business operates. By improving your online presence, you can make the best use of your resources and reach millions of possible customers around the world. With the availability of Internet, the options available to you are just unlimited and you just have to play smart.

In this blog post, we’ll discuss about 5 simple ways how you can improve your online presence and build a strong brand in the virtual world. Check them out:-

1. Improve Ranking with Search Engine Marketing – Having a website is not enough, you have to put some extra efforts to generate more traffic and conversion success. Search Engine Marketing play a vital role here which is a collection of techniques that help sites build a strong online presence through better search engine rankings.

2. Make Connections First, Sales Later – If it is for the first time you have entered the World Wide Web, it’s better to develop online connections first, not trying sales. Use social media networks for Internet marketing and reach as much potential audience as possible. Make a strong network via submitting articles, maintaining a blog, and news for users.

3. Exchange Links with Partner Sites – Link exchange networking means adding links to and from sites that are high in traffic and popular. This will help you reach more and more people and adds another location for them to find you. More importantly, links from established websites can be very beneficial to your search engine popularity.

4. Provide High Quality and Relevant Content – Give your visitors a reason to come back and this is where quality and relevant content comes in. Make a blog and link it to your site so that you can provide fresh content to your visitors each time they visit your site. You can also make use of deep linking or consider using internal links and site maps.

5. Be Responsive – Today, a large number of people use their mobile phones to search for different products and services. If your website is not mobile-friendly, you are losing a large portion of potential customers. A mobile-optimized website can help your brand reach more and more people and build a strong presence in the online world.

If your business relied on leads from your website, it’s very important to build a strong online presence as it is your brand. Online branding is more important for those who deal in services and don’t have a tangible product that visitors can look at. So, it become essential to provide relevant and complete information about the service.

Image Source:

http://upload.wikimedia.org/wikipedia/commons/thumb/e/e7/SEO-image-large.png/800px-SEO-image-large.png